STARTUP LEGAL22 Sept 2026
CCI clears L’Oréal India's acquisition of Bare Anatomy maker Innovist: All you need to know | Company Business News
The Competition Commission of India (CCI) has approved L'Oréal India's plan to buy 100 per cent of Onesto Labs, the company behind Bare Anatomy and Chemist at Play. Innovist's founding team will keep running the business, and its brands will sit under L'Oréal's Consumer Products Division. Nothing changes for customers right now. If you sell or supply to these brands, watch for new contracts and terms.
Key Statutory Highlights
- The Competition Commission of India approved the acquisition of 100 per cent shareholding in Onesto Labs Pvt Ltd by L'Oréal India Pvt Ltd.
- Innovist's founding team will remain responsible for running the business, and its brands will be brought under L'Oréal's Consumer Products Division.
- Innovist owns personal care brands including Bare Anatomy, Chemist at Play, SunScoop and Anecdote, selling through direct-to-consumer platforms, e-commerce, quick-commerce and offline retail.
Actionable Advice for Taxpayers / Founders:If you are a vendor, distributor or partner dealing with these brands, keep your written contracts and payment terms updated in your own name, and check with your CA or lawyer before signing anything new, since ownership and counterparties can change after such approvals.
Statutory Disclaimer: TaxQue Shorts are AI-assisted editorial briefs for compliance awareness. This brief has not passed every source check; confirm the original notification before acting. This does not constitute formal legal or CA counsel.
TaxQue News Desk
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